The U.S. Food and Drug Administration is investigating reports of five deaths that were possibly caused by Monster Energy drinks. The investigation coincides with a lawsuit filed against Monster Beverage Corp. by the parents of a 14 girl who died after drinking two cans of the energy drink in 24 hours.
Energy drinks are the fastest-growing segment of the soft drink business in the country. The drinks have high caffeine content, and are marketed as performance boosters for athletics. Two 24-ounce cans of Monster Energy has 480 milligrams of caffeine, or the same caffeine content as fourteen cans of Coca-Cola.
The announcement of the investigation led to a 14 percent drop in the share price of Monster Beverage Corp. Coca-Cola, which distributes the Monster line of beverages, had been rumored to acquire the energy drink manufacturer, but business analysts believe the investigation seriously reduces the chance of that happening now.
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